Unified 2024
In April, Canada Basketball introduced Unified 2024, a multi-year program designed to lead its equity, diversity and inclusion (EDI) strategy. The organization plans to…
Inside Track
Sports Stars on Call
Cameo makes the dream of connecting personally with sports heroes come true. Choose from either a pre-recorded or live video call. The wide-ranging talent…
In-Venue QR Codes
Dozens of sport venues across the U.S., including Amon G. Carter Stadium in Fort Worth, Texas (pictured), have introduced QR codes from Digital Seat…
Esport Monopoly
ESL Gaming has put a new twist on an iconic board game with Esport Monopoly. Players strategize to buy major tournaments like DreamHack, invest…
The Immersive Playground
Montreal-based Moment Factory is bringing the world of video games into playgrounds, gymnasiums and other public spaces using cutting-edge technologies and creative multimedia content….
Hamilton Hosts 108th Grey Cup
COVID-19 may have sidelined last year’s Grey Cup, but the city of Hamilton, Ont., is coming back in true ‘Hammer’ fashion as it prepares…
Youth Hesitant To Return To Sport
With restrictions lifting on sport participation across the country, two recent reports warn that young people likely won’t participate at the same levels seen…
Golf Canada Plans New Opportunities Via Sports Betting Deal
By Angela Kryhul In late August, Golf Canada signaled its entry into the world of single-event sports wagering by signing theScore Bet as their…
Post-COVID: Attitudes toward data privacy
The worldwide pandemic has increased consumer awareness of data privacy and some segments of the global population are becoming more comfortable with providing their…
Why Incorporate?
Incorporating your sports organization can protect members against liability and provide fiscal guidance and structure. So why do many organizations avoid doing so? Lawyer…
Sport Tourism Canada 2020 PRESTIGE Awards
Sport Tourism Canada has awarded eight 2020 PRESTIGE Awards to worthy recipients representing events, organizations, sponsors and volunteers. View the list of winners as…
Vancouver Crafts Regional Esports Strategy
Vancouver has the potential to become an important international live esports event hub, according to Vancouver Esports Strategy, a new report by the Vancouver…
Lessons from the Edmonton Bubble
By Angela Kryhul Edmonton has created a blueprint for sport bubbles thanks to its successful hosting of the 2020 NHL postseason. During a recent…
Bouncing Back
A ROAD MAP FOR RENEWAL Bouncing Back! is a strategy for Canada’s return to sport hosting. Authored by members of Sport Tourism Canada’s COVID-19…
Insurance Priorities for Sport Events
COVID-19 has changed the landscape when it comes to insuring your organization and safely hosting sporting events. SACHA VAILLANCOURT, vice-president of Montreal-based insurance brokerage…
What’s keeping you up at night?
Industry leaders discussed pressing sport tourism issues at the Canadian Sport Tourism Alliance’s 2019 [un] GOLF and Sport Tourism FORE-um. Here are just a…
Engage Audiences with these interactive apps
Conference organizers are using polling, games and trivia to interact with attendees. Here are just a few of the apps available to improve engagement:…
Perceptions of Gaming & Esports
1st Generation Canadians (Ontario) 22%: I never really followed sports before getting into esports28%: Esports is a sport for my generation29%: Started playing because…
Take on the Trolls
Tips and tricks for managing nasty comments and cyberbullying in your social media feeds By Connie Jeske Crane On January 2, 2019, during overtime…
Out + About
Canadian Sports Tourism Alliance [un] GOLF and Sport Tourism FORE-umOttawaNovember 21, 2019 PrimeTime Sports Management ConferenceTorontoNovember 17-19, 2019 Red Bull AdrenaLANTorontoDecember 7-8, 2019 Coaching…