Inside Track

50/50 Fundraisers

50/50 Fundraisers

Going virtual takes 50/50 draws to astonishing new heights By Sarah B. Hood With the loss of ticket revenue and in-stadium fundraising opportunities over…

The Value of Sport Tourism

Sport tourism’s impact on the Canadian economy was $7.4 billion in 2019—a reminder of the important role sports will play in getting communities back…

Safety First

How COVID-19 has changed first-aid protocolsBy Sarah B. Hood As first-aid responders grow more sophisticated in safeguarding people from injury and disease, it seems…

Stepping Up for Athletes

Last May, KRISTA VAN SLINGERLAND—who holds a PhD in Human Kinetics and helped create the Canadian Centre for Mental Health and Sport—became Game Plan’s…

Unified 2024

In April, Canada Basketball introduced Unified 2024, a multi-year program designed to lead its equity, diversity and inclusion (EDI) strategy. The organization plans to…

Sports Stars on Call

Cameo makes the dream of connecting personally with sports heroes come true. Choose from either a pre-recorded or live video call. The wide-ranging talent…

In-Venue QR Codes

Dozens of sport venues across the U.S., including Amon G. Carter Stadium in Fort Worth, Texas (pictured), have introduced QR codes from Digital Seat…

Esport Monopoly

ESL Gaming has put a new twist on an iconic board game with Esport Monopoly. Players strategize to buy major tournaments like DreamHack, invest…

The Immersive Playground

Montreal-based Moment Factory is bringing the world of video games into playgrounds, gymnasiums and other public spaces using cutting-edge technologies and creative multimedia content….

Why Incorporate?

Incorporating your sports organization can protect members against liability and provide fiscal guidance and structure. So why do many organizations avoid doing so? Lawyer…