What Travellers Value Now
Destinations looking to attract more visitors during 2023 will find lots of useful insights in Expedia Group’s Traveler Value Index 2023. Canada was among…
Inside Track
Out + About Spring 2023
Sport Event Congress Edmonton Edmonton – November 2-4, 2022 Petro-Canada Sport Leadership sportif Conference Ottawa – November 10-12, 2022 TEAMS Conference & Expo Oklahoma…
A Primer on Canada’s New Safe-sport Mechanism
By Connie Jeske Crane DefinitionOfficially launched in June 2022, Abuse-Free Sport is Canada’s independent safe-sport mechanism aimed at preventing and addressing maltreatment throughout the…
Standing Up for Social Causes
Canadian sports fans want teams, leagues and individual athletes to do more to support anti-racism, gender equality and other social causes By Angela Kryhul,…
Sporting events must better define long-term legacies: Report
As the federal government prepares to unveil Canada’s sport priorities for the next decade, a new report says hosting plans must have more clearly…
Lessons from Cirque du Soleil: Embrace curiosity and failure for team success
By Angela Kryhul, Editor, ADRENALIN André Lachance, baseball coach, author, university professor and performance specialist, joined Cirque du Soleil earlier this year as director,…
How a Golf Ontario Program Aims to Get More Women Playing The Game
Golf Ontario’s “Women’s Try Golf Series” is a recent initiative meant to encourage more women to try and learn more about the game and…
A Business Degree First
In fall 2023, Ontario’s Algonquin College is introducing a Canadian first: A four-year Honours degree program, the Bachelor of Event, Sport & Entertainment Management….
Competition Manipulation Pilot Project
The Canadian Centre for Ethics in Sport (CCES) has partnered with the Canadian Olympic Committee (COC) on a pilot project to help national sport…
Taking Action on Abuse
With stories of sexual violence in sports dominating headlines, lawyer Steve Indig shares his thoughts on some of the key steps sport organizations must…
Talk Today
Taekwondo Canada pilots an innovative mental health program for young athletes By Connie Jeske Crane Are our kids alright? Amidst all the pandemic fallout,…
Out + About Fall 2022
5 To Watch Toronto October 5, 2022 Sponsorship Marketing Awards Toronto September 7, 2022 PHOTOS: Phot-o-Holic Imagery Connect Detroit Detroit, MI August 8–10, 2022…
Sport, Diversity & Race
The Future of Sport Lab’s Sport, Diversity & Race study examines notions of racism and discrimination in Canadian sport from the perspectives of 32…
Milestones of Niagara 2022
Barriers were broken and milestones achieved during the Niagara 2022 Canada Summer Games, which took place in Ontario’s Niagara Region this past August. The…
2023 Canada Games
The Royal Canadian Navy delivered the Canada Games flag in style to Charlottetown and Prince Edward Island, where the 2023 Canada Winter Games will…
Indigenous Sports Research Project
Sport Canada has commissioned Archipel Research and Consulting Inc., an Indigenous-owned, women-led research company, to advise on how research about Indigenous peoples in sport…
Playing the Long Game
Soccer great Christine Sinclair is coming out with her memoir in November 2022. In Playing the Long Game, the Best FIFA Special Award winner,…
A Strategic Approach To Sport Tourism
Two federal initiatives are in the works that will guide the future of sport tourism in Canada: A post-pandemic Federal Tourism Growth Strategy and…
Understanding Socially Responsible Sports Fans
Social activism is on the rise and sports fans expect industry leaders and sponsors to champion change By Angela Kryhul Sports fans around the…
Team Canada’s Carbon Neutral Plan for the Birmingham Games
Team Canada’s participation in the Birmingham 2022 Commonwealth Games will be carbon neutral thanks to a combination of reduction strategies, team member education and…