The white paper Sustainability 101 for Sports Tourism, by Sports ETA and Rico Solutions, provides practical strategies to integrate sustainability into sports tourism, enhancing environmental health, destination appeal, community benefits and economic success.
Create an Action Plan
1. Conduct a thorough sustainability assessment.
2. Set measurable environmental, social and economic sustainability goals.
3. Engage with local communities, businesses and environmental groups.
4. Invest in sustainable infrastructure and technologies.
5. Measure and communicate the impacts of sustainability initiatives.
6. Educate staff and partners on sustainable practices.
Sustainable Procurement
- Purchase locally to minimize transportation emissions.
- Choose suppliers with strong environmental credentials.
- Use sustainable materials for event signage and merchandise.
Social Sustainability
- Build community support by inspiring ownership and pride in the event.
- Ensure that events promote inclusivity and leave a meaningful legacy.

Published March 2025