"WickFest has really become what I hoped it would be." —Hayley Wickenheiser

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Missing in Action

Political defections during international sport events are more common than you might think. Here’s what to do if visiting athletes or coaches go missing…

How to Build your Media Library

If you’ve ever “liked” a photo on Facebook or Instagram, you’ve experienced the thrill of engaging with beautiful photography. But, it takes a lot…

Cutting Big Data Down to Size

Powered by 40+ data sources, Environics’ PRIZM5 tool segments the Canadian population into clusters you can search by postal code. By Sarah B. Hood…

What’s Your Social ROI?

After an event, as organizers are gauging success, they naturally focus on traditional economic markers. And to be sure, sold-out competitions and hotels, and…

Out + About

Coaching Association of Canada Petro-Canada Sport Leadership sportif Conference Ottawa, November 8–10, 2018 Photos: Coaching Association of Canada; Angela Kryhul PrimeTime Sports Management Conference…

Tips for grant-writing success

Each year, the MLSE Foundation grants up to $50,000 to organizations that are working to grow sport and recreation in their communities. MLSE’s Kendra…