Barb MacDonald
Barb MacDonald, communications and media consultant for the Canadian Sport Tourism Alliance and a roster of other clients, has managed media operations for more than…
"WickFest has really become what I hoped it would be." — Hayley Wickenheiser
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Resiada room block management
If your sport event hinges on participants and spectators coming from out of town, you know that managing room blocks is crucial. But it…
Filling the volunteer gap
How two Ontario communities are recruiting a new generation of volunteers By Bonnie Schiedel Truth: Volunteers can make or break a sport event. Another…
Certified Sports Event Executive
Looking for an edge in sports tourism? One way to show the world you’re bringing your A game is to prove it with a…
Just Opened: Place Bell, Laval
As Quebec’s third-largest city, Laval was long overdue for a large-scale sports venue to support its booming population. Last September, they finally got one:…