-FALL 2020-

Game Plan 2021

The 2021 sports calendar has become a moving target, with event organizers forced to plan for a season despite unpredictable variables. Four very different…

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Listen! Collaborate! Adapt!

Faced with restrictions on mass gatherings throughout the country, Special Olympics Canada (SOC), along with its 12 Provincial/Territorial Chapters, suspended all in-person programs and…

Bouncing Back

A ROAD MAP FOR RENEWAL Bouncing Back! is a strategy for Canada’s return to sport hosting. Authored by members of Sport Tourism Canada’s COVID-19…

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Captive Audience

How the Canadian Olympic Committee engaged fans with its We Are All Team Canada campaign By Wendy Helfenbaum When the 2020 Tokyo Olympic Games…

Bubbles + Hubs

2020 was the year of the bubble for professional sports leagues determined to return to safe play amid pandemic-related uncertainties.  Here is a closer…